We are committed to developing appropriate advertising and sponsorship opportunities, to support core activities either directly or indirectly. It will encourage commercial relationships which do not conflict with the delivery of our strategic goals.
Our Advertising and sponsorship policy aims to provide helpful advice to prospective advertisers and sponsors on what is, and is not, acceptable form of advertising for the Council.
The policy relates to advertising and sponsorship opportunities connected to the Council’s assets, services, events and other activities that it has responsibility for. Please read and understand what is and is not, acceptable for the Council to advertise before you contact us.
Yes, all advertising must comply with our Advertising and Sponsorship Policy.
We won’t accept advertising if:
The above list is not exhaustive, and the Council retains the right to refuse advertising on the grounds that, in the Council’s opinion, it is inappropriate, or it conflicts with services already provided by the organisation.
Yes. Due to planning conditions, roundabouts, roadside and event boards have restrictions on the size of the any text. Please view our Design guidelines for more information. Full details will be provided.
Yes. Our In-house Design team offer creative and innovative solutions for your advertising needs. From just £50 + VAT per hour we will work with you to create the perfect advert to promote your business, designed with our advertising standards in mind. You can discuss this with the Advertising team who will be happy to help.
Should the area around your asset become blocked by roadworks the Council will refund you on a pro-rata basis, as stated in any contracts.
If an asset is damaged in a road traffic collision, the advert will be replaced at the cost of the Council, at the earlier opportunity.
We require all artwork to be submitted at least 10 days before the chosen installation date. Ideally, we would prefer artwork to be submitted at the earliest available date.
Yes, we take into consideration the number of assets and duration of the booking when sending quotes. Each contract with us varies, for more information, please email us.
A good advert will have a strong call-to-action, be informative and not appear cluttered or busy, which may detract from the overall effect of the advert. Below, we've added some examples of what we think are good adverts.
To meet the needs of our clients we accept monthly, quarterly and yearly payments for any assets booked with us.