Why advertise in Derby

Our strategically positioned advertising sites and promotional opportunities give the potential for your message to be widely viewed, whether you’re looking to promote a product, service or event. View our outdoor media pack, Bus Station Media Pack and Advertising rate card for full information on what we offer.

Why advertise in Derby?

  • it has a population of 250,600 (ONS, 2013) with over 1,000,000 shoppers and workers visiting Derby each month.
  • Derby is the UK's Capital for Innovation with 12% of its workforce employed in hi-tech functions (four times the national average)
  • it is home to global giants Rolls-Royce, Bombardier and Toyota; home to a highly skilled workforce; and unrivalled transport links
  • Derby has the highest workplace wages outside of the South-East with an average weekly pay of £650 compared to national average of £517
  • Derby has been ranked as one of the best 25 European cities when it comes to the best places to invest (FDI Intelligence report)
  • Derby’s central location means six million people can access the city in less than an hour
  • over eight million visitors come to Derby every year contributing £341m to the Derby economy
  • with a £2bn regeneration development underway, Derby is investing in new office, retail and leisure schemes to improve the city’s appeal even more
  • Derby has very high traffic flow.
Road name Average daily traffic flow
A52 54,387
St Alkmunds Way 53,068
Manor Road 32,928
Raynesway 29,915
Osmaston Park Road 28,713
Uttoxeter New Road 27,276
Sir Frank Whittle Road 26,693
Harvey Road 26,451
Kingsway 24,176
Ashbourne Road 21,144
Duffield Road 15,013

Offers and promotions

Keep an eye on our website, Facebook and Twitter for regular offers and promotions. 

Our advertising Policy

We are committed to developing appropriate advertising and sponsorship opportunities, to support core activities either directly or indirectly. It will encourage commercial relationships which do not conflict with the delivery of our strategic goals.

Advertising and sponsorship policy ‌aims to provide helpful advice to prospective advertisers and sponsors on what is, and is not, acceptable form of advertising for the Council.

The policy relates to advertising and sponsorship opportunities connected to the Council’s assets, services, events and other activities that it has responsibility for. Please read and understand what is and is not, acceptable for the Council to advertise before you contact us.


Contact details

e-form: https://secure.derby.gov.uk/forms/?formid=69
Post address:
Derby City Council
The Council House
Corporation Street
Phone: 01332 643427
Minicom: 01332 640666