Fair trading

What is fair trading?

The law says protects consumers and traders from traders carrying out unfair and illegal trading practices, including:

  • aggressive sales practices, for example cold calling and refusing to leave when asked
  • refusing to honour consumer rights
  • selling counterfeit goods
  • using misleading descriptions
  • unfinished, poor quality building work
  • misleading pricing

The law also says, in some circumstances, a consumer has the right to cancel a sale and get a full refund if the sale was carried out:

  • face-to-face in the consumer’s home
  • online
  • over the phone
  • from a catalogue

Where can I find more information?

The following articles are published by the Chartered Trading Standards Institute and are designed to inform traders about what they need to do to trade fairly:

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